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The true cost of celebrity skincare routines

From serums and face masks to hydration creams and lip scrubs, discover some of the best celebrity skincare secrets and how much they cost.

Blog
Tuesday 14th September 2021

Taking care of your skin is something that is really important for your personal wellbeing but can also help you look and feel great. Good skin is not something that everyone prioritises, but when it comes to celebrities it certainly is. Many celebs lead very busy lives, meaning taking some time to unwind and relax is important, and skincare is a great way to do just that!

The cost of the celebrity skincare routine

We have analysed YouTube skincare routine videos showing products that 12 celebrity skincare lovers use, to find out how much each spends on skincare products alone. Skincare is not just something that women champion, many male celebrities have created video content around how they keep their skin clear and why it is so important to them. So which celebrities have the highest priced skincare routine, and which products are raking up the pounds?

Celebrity

Total £

Total $

Serena Williams

£1007.58

$1383.92

Sam Smith

£614.00

$843.33

Hailey Bieber

£478.03

$656.59

Ricky Martin

£376.49

517.13

Eric Nam

£328.24

$450.84

Kourtney Kardashian

£269.34

$369.94

Hyram

£249.06

$342.08

Pharrell Williams

£218.24

$299.76

Liza Koshy

£172.23

$236.56

Ellie Goldstein

£143.25

$196.75

Alicia Keys

£140.19

$192.55

Troye Sivan

£94.55

$129.86

 

The most expensive celebrity skincare routine

 

Coming in with the most expensive skincare routine is Serena Williams, women’s tennis player whose products cost £1007.58, a lot of money for products that last a couple of months. Serena’s products include serums from Vine Vera, eye treatments and creams from MZ Skin as well as facial spray and coconut oil, to name a few.

Following Serena is singer songwriter Sam Smith, whose skincare routine costs £614. Singer-songwriter Sam Smith spends over half of that of Serena Williams on skincare products. The products they use include hydrating gels and cleansers from SkinCeuticals, daily moisturiser from Orveda and antioxidant skin protection cream from Heliocare.

The celebrity with the third most expensive skincare routine is model Hailey Beiber whose skincare products cost £478.03. Hailey Beiber’s most expensive product is the Furtuna Skin Due Alberi Biphase moisturizing oil, which alone costs £192.

Singer-songwriter Troye Sivan is the celeb with the cheapest skincare routine from our analysis, totalling just £94.55. His favourite products consists of Glossier face mist and mango balm, Fabric Integrity face moisturiser, Trilogy organic rosehip oil, Kiehl's oil cleanser, face cleansing wipes and shaving gel.

 

The easiest skincare routines

Leading a busy life can mean there is limited time to keep on top of things like a skincare routine, so we’ve looked at which celebrities have the easiest routines in terms of the total number of products used.

Celebrity

No. of skincare products

Sam Smith

5

Ellie Goldstein

5

Pharrell Williams

6

Alicia Keys

6

Serena Williams

7

Kourtney Kardashian

7

Troye Sivan

7

Hailey Bieber

8

Ricky Martin

8

Eric Nam

8

Hyram

8

Liza Koshy

10

Easiest skincare routines

Singer Sam Smith and model Ellie Goldstein have the easiest skincare routines, with both only using five products each. Despite Sam Smith’s routine coming in as the second most expensive, it is also one of the easiest. Ellie Goldstein uses a mixture of face wash and creams, notably the Avant Deluxe Hyaluronic Acid Vivifying Face & Eye Night Cream.

Following these two celebrities are singers Pharrell Williams and Alicia Keys, who use just 6 products in their skincare routine. Pharrell is a huge fan of skincare, which is why many of the products he uses are from his own skincare range Humanrace, including an exfoliator, cleanser, and humidifying cream. He also uses Chanel Rouge Coco Baume and two products from ISDIN. Alicia Keys is certainly a fan of rose flavoured products. 

She uses Smith's rosebud salve lip balm; Epicuren rosemary lave and rose water body mist. She also uses a detox cleanser; anti-blemish lotion and eye roll on.

Complex skincare routines

American actress Liza Koshy has the most complex routine when it comes to skincare, using a total of 10 products. This routine is all about making time for yourself, taking around 15 minutes this isn’t something you shouldn’t rush. A brand that makes a regular appearance in her collection is C’est Moi. In fact, seven of the 10 products are from this brand, including a face mask, lotions, cleansing water and wipes, and pads. Other products in her collection include Biossance Squalane + vitamin C rose oil, Dr. Bronner's 4-In-1 lavender soap and Sara Happ lip scrub.

The most popular celebrity skincare videos 

Each of these celebrities has shared their routine on YouTube, but when it comes to popularity, which videos are seeing the highest number of views?

Celebrity

No. of video views

Hyram

3,232,424

Kourtney Kardashian

3,089,577

Hailey Bieber

1,846,992

Sam Smith

1,746,052

Eric Nam

1,326,945

Liza Koshy

1,263,454

Pharrell Williams

993,693

Alicia Keys

813,862

Ellie Goldstein

657,247

Serena Williams

597,848

Troye Sivan

434,614

Ricky Martin

311,216

Skincare video views

The most popular skincare video is from makeup artist Hyram, whose video has had 3.2 million views. Following closely behind is businesswoman and reality star Kourtney Kardashian. Her video has had 3.1 million views. The third most popular skincare routine is from model Hayley Beiber, who’s YouTube video has had 1.8 million views.

Getting into a good skincare routine is a great way to relax and unwind after a busy day, after a bath or cool shower. Skincare goes hand in hand with relaxing and showering is a really important part of your routine that, not only helps you to relax but, is also good for your skin too. Create an even better and more relaxing experience at home with our new luxury Mira Opero Mixer Shower head which features our patented Mira HydroGlo™ technology, when the water reaches temperature, the shower lights up, so you can enjoy the perfect shower, everytime.

Methodology and sources: We’ve analysed the skincare routines of 6 celebrity men and 6 celebrity women by watching YouTube skincare routine videos and found out the number of products they use as well as how much each product costs. We also collected data on the number of video views each celebrity skincare routine saw, to rank them based on popularity. Data pulled August 2021.

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